TOKENED Podcast
A HELLO Labs Media company focussed on high-energy degen and informational and event driven content
TOKENED is HELLO Labs’ high-energy, unfiltered media brand delivering direct, in-the-field interviews and insights from the builders, developers, and investors shaping Web3. Acquired as part of HELLO’s buy-and-grow media expansion strategy, TOKENED enables the group to cover live events, hackathons, and product launches with agility and authenticity.
Core Content Themes
Founders shipping real products
Developers building the next generation of blockchain infrastructure
Investors backing high-substance projects
Honest discussions on blockchain, NFTs, and AI
Event Media Partner Strategy TOKENED is a preferred media partner for high-profile Web3 events, conferences, and summits. Acting as an official on-location broadcaster, TOKENED produces:
Live floor coverage with interviews and panel snippets
Founder spotlights for projects unveiling at the event
Highlight reels & recap content for organizers and sponsors
Exclusive behind-the-scenes access to VIP speakers and KOLs
This strategy strengthens HELLO Labs’ positioning as the media layer of Web3, embedding our coverage directly into the industry’s most important moments. Events gain premium, shareable content, while HELLO secures exclusive access to founders, investors, and audiences at the epicenter of innovation.
Strategic Role in the HELLO Ecosystem
Ecosystem Visibility – TOKENED covers projects from HELLO Growth and HELLO Club campaigns in real time, creating continuous audience touchpoints.
Founder Access – Early-stage projects gain media coverage even before their launchpad debut, accelerating trust-building with the community.
Audience Expansion – TOKENED reaches highly engaged crypto-native audiences, complementing the broader, more institutional audience of HELLO Crypto Podcast.
Revenue Model – Sponsorships, event media packages, and cross-platform promotions feed HELLO Protocol’s revenue, supporting token burns and rewards.
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